I'm a sports fan first, marketer second—but I’ve spent my career blending the two. With more than a decade of experience in content strategy, brand development, and digital storytelling, I specialize in sports marketing that builds community, sparks engagement, and drives growth.
At Full Sail University, I’ve led the branding and marketing for sports-focused degree programs—including the launch and growth of the Dan Patrick School of Sportscasting. That project, and the work that followed, gave me the chance to merge strategic planning with hands-on creative execution—from producing social campaigns and short-form videos to coordinating live events and photo shoots. I currently oversee marketing and communications for all of Full Sail’s sports and business degrees, where I collaborate with creatives, educators, and industry professionals to deliver content that resonates with sports-minded audiences.
Whether I'm writing copy, managing a campaign, or behind a camera on the sideline, my goal is always the same: to tell powerful stories through the lens of sports fans.
Check out my portfolio to see how creativity, strategy, and passion come together in my work!
I designed this shirt back when Baker was a Brown.
(But I am now a free agent.)
Ideation, clip selection, copy, and editing by me.
Ideation, strategy, execution, copy, and editing by me.